Tag Marketing

Nintendo Switch eShop – UK Sales Charts (15/04/2018)

Sean Alexander

I figured we could start doing this, looking over the UK eShop charts on Switch.

Update (15/4/2018) – Yes, Football Manager Touch 2018 has hit Number 1

This week, the comparison data will be from the day prior, April 14th, as some interesting things have shown up. All future weeks will be compared to the prior Sunday!

Numbers in brackets are previous positions based on: 14/04/2018 (Unless they haven’t moved)
1: Rocket League – £15.04
2: Minecraft: Nintendo Switch Edition – £19.99
3: Football Manager Touch 2018 (NEW) (Up from 4th) – £29.99
4: Stardew Valley (Down from 3rd) – £10.99
5: Arcade Archives: Vs. Super Mario Bros. – £6.29
6: The Elder Scrolls V: Skyrim – £49.99
7: Shovel Knight: Treasure Trove (20% OFF) (Up from 9th) – £17.99 (Usually £22.49)
8: Oxenfree (75% OFF) (Up from not charting) – £3.99 (Usually £15.99)
9: Snake Pass (Down from 8th) – £15.99
10: SteamWorld Dig: A Fistful of Dirt (Down from 7th) – £8.99
11: Mario Kart 8 Deluxe (Up from 12th) – £49.99
12: Kirby Star Allies (Down from 11th) – £49.99
13: Don’t Starve: Nintendo Switch Edition (NEW) – £17.99
14: Sonic Mania – £15.99
15: ARMS (Down from 10th) – £49.99

So what do we take away from this? Well a few things.

First, even though Football Manager Touch 2018 arrived with no fanfare, it’s skyrocketed up the charts – a surprise, but given FIFA does the same whenever it goes on sale, it’s expected especially when the UK is prime footy territory.

Another note is the resurgence of a few indie games. Snake Pass is fresh off of sale, and Oxenfree and Shovel Knight have absolutely shot up. Don’t Starve is the other new entry this week, showing a good showing for yet another release of the game.

Kirby is still hanging on, to my surprise despite falling hard out of the retail sales charts – and ARMS, fresh out of a sale and demo, is about to vanish again. Mario Kart 8 Deluxe has decided to show up again too, probably for some new Switch owners as it seems to be the go to game.

It should be noted the top of the charts rarely changes. Arcade Archives VS. Super Mario Bros. is a prime example of why Virtual Console most likely won’t arrive at all: Imagine all those games clogging the charts like this one does. But Minecraft, Rocket League and Stardew Valley always occupy top spots and have since launch – real mainstays those are.

So that’s it for this week on the Switch eShop in the UK! Join us next Sunday when we see if Football Manager can remain on top. It probably can, it’s football.

Steam is Pretty Much Gone for Indies…

Sean Alexander

Admit it, you all saw it coming right?

 

Steam has been heading down this path for a long time, and as the monopoly force behind digital distribution for PC games it has just sat and done nothing.

 

So what has happened? Well FDG Entertainment revealed that yes, Blossom Tales on Nintendo Switch in only three months, outsold its Steam release by 20 to 1. This has allowed the developer to stay in business.

A game styled like Zelda on PC has every opportunity to explode into a critical and commercial success on Steam. Low barrier to entry, great game, great basis, all a recipe for success. Alas, Steam failed.

It failed to deliver on what should have been a smash hit. It was buried under the waves of hundreds of weekly games and tech demos poured onto Steam in a market with no curation whatsoever. But that one move over to a console gave it all the light it needed.

It cannot be understated, it kept a company in business by moving away from what IS and SHOULD BE a huge market.

But it isn’t, at least not anymore, and its unlikely to ever be again.

share_steam_logo

Steam has long been the bastion of indie games, propelling lesser known studios to stardom to then propel their own games with their own marketing bucks to an even wider audience, rather than risking being a drop in the bucket trying to make a wave by luck.

Of course now, you are almost guaranteed to be a mere drop in the bucket. Steam doesn’t care. It got its fee – the users likely can’t find you, curators can’t curate, the market is over saturated.

The recent Nindies Showcase, while showcasing 14 games, was met with a lot of “Is that new”? Turns out a lot of the games are coming FROM Steam, where people didn’t even know they existed!

steam-greenlight

Back with Steam Greenlight, a mess though it was, games were announced to be coming to Steam via the program. It was a big deal. Now with Direct, the entry fees haven’t changed – the curation has demonstrably gotten worse – and the games just sort of…appear.

That’s all that happens. Games just…show up. No fanfare. Valve got your money now go try to sell yourself amid the wave of new games coming tomorrow.

 

A better way to word it, is imagine trying to sell your game, but your only chance at making enough money to break even is to basically be the Wii. A flash of lightning in a bottle. That system got huge success due to the right ideas to the right people at the right time.

On Steam, you need to be lightning in a bottle, and it needs to be immediate, or the wave of sewage will come and douse you.

 

Oh, and Steam also has THIS issue:

 

So that is where we are now. Games are finding more success on curated store fronts, where the console makers, Sony withstanding it seems, are more than happy to push indie games. They know these small developers will one day be the big shots. It’s a shame Valve has left itself become complacent.

 

As for the PC side, I can’t see things changing. Valve is in a position to not be challenged in distribution, so unless a platform for indies appears and explodes, you’ll have to be lightning in a bottle. Every day on Steam that window gets smaller and smaller though.

 

Thanks for reading and sorry for the huge delay and absence! Things will begin to pick up slowly! Let us know what you think of these revelations (It was obvious really) and see you all next time! Happy Gaming!

My History with YouTube, and Capcom’s with the EU Market…

Sean Alexander

A dual article for you today, covering both my history with the YouTube social media platform and its recent changes, and the insanity that is Capcom EU.

unnamed

So my history with YouTube is a storied one. I started back in 2009, May to be exact. Playing games, going for completion, all that good stuff. I was 13, and I hate thinking about it! But we all start somewhere.

Over the 9 years I took a two-year gap for my education before a re-launch with my friends, where we all played games together and the company made it easier for me to talk, and be more confident.

This continued, we got a capture card, now replaced with a superior model, and it maintained until 2016 when I finally got off my butt and got a decent PC for better quality both audio wise and for visuals.

btguni

Back in 2013 YouTube changed the rules for the partnership program, allowing almost anyone to become monetized. Now YouTube was never about the money, personally I do it because gaming is my passion, and as the years went on I felt more and more confident in my media abilities.

When this change happened, I set a goal: Only allow myself into the program when I reached a goal I felt was acceptable.

By September 2014, I was part of an excellent MCN, and had the support of a community and staff behind it when needed. I only did this when I felt right, not when YouTube told me.

wutt

But growth felt like it stalled. My drive died over the 3 years I was at university…like everything else in my life at the time, and I felt quality, quantity and more fell behind. I began thinking of format changes, right around the time I knew I was moving back home, coincidentally right alongside the announcement that YouTube would change its policies slightly to create a 10,000 lifetime view requirement for channels to be monetized, back in April 2017.

Then of course 9 months later the goalposts moved again. Now it’s 1000 subscribers and 4000 hours of watch time in 12 months, in addition to the lifetime views. As such, we lost access to monetization and any features associated with being partnered – What those are, I am not sure and nor is my former-MCN, because honestly expecting YouTube to communicate is laughable.

But that announcement was what finally spurred me on with those changes to format, moving to a live format, mostly on Twitch, and making a wider transmedia brand. Seeing the goalposts constantly move not even a year apart with little warning, poor communication and more, led me to make the moves I don’t regret one bit.

Making content is easier and better looking. I can engage with the audience more. Everything worked out better. If I ever become eligible for Twitch Affiliate status or more, chances are I wont take it, just like with the partner program, until I hit MY goals, not one set by a platform, that will likely change arbitrarily within 9 months.

Do I disagree with why YouTube made these moves? No. YouTube is a near constant black hole for Google and something had to be done when media began blasting it for monetised content that really shouldn’t be monetised. What I don’t agree with is the poor communication on what will and won’t be available to those affected, nor the guarantee the goalposts won’t constantly move.

 

Capcom_logo

 

Now, on to Capcom, since we are talking about financial black holes.

 

Capcom and the EU market have what I would call a bad relationship. Back in the NES and SNES days, let’s take Mega Man for instance, Nintendo or some other random publisher had to publish the games here for them, which lead to Mega Man 6 never being released here until the 3DS happened.

But the Mega Man Collections on PS2 were never published here either. Mega Man Star Force 3 never made it here. Battle Network was published by Ubisoft in the region.

Jump forward to now and you would think the issues of the past were gone, but no. Both Mega Man Legacy Collections have physical releases on PS4, Xbox One and Switch…but not here. Couldn’t tell you why, I’m sure only Capcom knows.

This is next to the laughable cheap skate attitude around the Switch port of the Legacy Collection Double Pack, which has a 500MB at most game on the card, with a download code for the 6GB game. Why? Capcom.

mmlc

Of course we don’t even get that release here. Digital only.

Resident Evil Revelations got the same treatment on Switch. Here in the EU there are physical releases of both games on other systems, but not Switch, and Capcom cited “monetary reasons”. Basically they don’t see the market for it.

I have to say thank God for digital, otherwise it’d be the 90s and 2000s again for us.

But this goes beyond Capcom now. Nintendo is publishing the physical EU release of Dark Souls, for some reason. Is the EU really that hard for publishers? Are most 3rd party Switch games going to be handled by external publishers now if we want them here at retail?

 

Capcom has slipped back to treating the EU like it did in the 90s. Limited physical releases and even then only on certain systems, or mandatory downloads for Switch games you get physically. Of course Capcom isn’t the only one guilty of this, and in the case of Revelations there was a logistical reason for it, but for Mega Man, someone should let them know 8GB cards exist.

The way other publishers are going about things, especially on Switch, the EU regions feel more and more like a last-minute effort market. Maybe it’s the multiple expensive ratings boards like PEGI and USK. Maybe it’s the currencies, or the logistics across borders. Who knows.
All I know is the EU market is becoming the afterthought again, and if that is the case, the digital future can’t come soon enough. Even then we get games months late.

PS4 is still riding high.

Sony’s Backwards Compatibility on PS4…is Bad.

Sean Alexander

Sony needs to remember that the PS2 set the standard for native backwards compatibility when they say “No one really uses it”.

 

I cannot fathom what is happening over there now, beyond having enough sales to justify doing whatever they want: The backwards compatibility on PS4 for PS2 games (Which yes does exist), is absolute horrendous.

So I hope it goes without saying, but the PS2 set the standard with native PSone support, and the games ran fine. This was part of the hardware, all was well, this was then followed by the Wii, Wii U, Xbox 360 (Somewhat), DS, 3DS, you get the idea. The standard was set by PS2.

Jump forward to PS3, it had PS2 hardware to run PS2 games in it, but that was later removed to save money, a wise choice under the circumstances. However, the ability to pop your PSone CD in and play away remained, and again, it ran fine.

What the PS3 did eventually allow, was the ability to download PS1 and some PS2 games as “Classics” and play them, only emulated.

151355-sonic-heroes-screenshot

PS2 Classics on PS3 as emulated titles is a mistake. Let’s take Sonic Heroes for instance, which is available as a PS3 download and emulated on PS3. Frame rate problems (More so than the original!) and some errors that I can’t really explain, like boss text not fading away properly. It’s not the best.

But to compound the issue let’s look at PSone Classics, namely the Spyro Trilogy, and we begin with THIS little gem, courtesy of the PlayStation Blog from 2011 (Yes, I remember).

The journey from PSone disc to PSone emulation can be a long one – here’s the short version.
We make sure we’ve got a good copy of the original disk (or discs if there are localised versions), then the game is cleared for publish by our legal department.
Why are some games available on the US Store but not available on the EU Stores?
The million dollar question…
This usually comes down to either publishing rights or bugs that occur within the emulated PAL version that did not occur within the NTSC emulated version. There are several PAL titles that don’t play well with the emulator because of a PAL-only copy protection system that was used in several key releases, and sometimes other bugs occur at random.

Source

tenor

So what do I mean? Well with the Spyro Trilogy we got the American localizations (The system doesn’t hide this fact!). What sucks is this “It needs to be bug free and play well with the emulator” is absolute horse manure.

The three Spyro games on PS3, at least in the UK, have near constant slow down, frame drops, and musical errors. Yet if I pop my PS CD in there and play it from a disk…it’s fine. Flawless. What happened? Is the emulator that bad? Why not just make the games run natively?

Of course even native ports aren’t safe. The HD re-release of Ratchet and Clank 3 as part of the Ratchet and Clank HD Trilogy is a mess, with audio screw ups, either mis-timed or bad loops, and even scripted cutscenes playing out wrong (Just look up the Momma Tyhrannoid fight from 3 for that spectacle!). So when bringing over past games either as emulations of remasters, the track record isn’t great.

 

bullshit

 

Now we get to the big one: The PlayStation 4, the most powerful base system of the time. It outpaces the Nvidia Shield, Nintendo Switch, and Xbox One quite comfortably. You’ll see why I mentioned those shortly.

For reference, the Xbox and Gamecube surpassed the PS2 in performance, PS2 games were nowhere near as demanding or advanced in fidelity or polygon counts.

So this begs the question, why does the PS4, again a powerful system, have issues emulating the PS2, when the weaker Xbox One and Nvidia Shield can emulate the more advanced-than-PS2 systems in Xbox and Gamecube, with no issues?

 

In these two videos you can see frame drops, skipping images, jumping images, it’s all over the place and a total mess.

Sure we get up-scaled to 1080p and trophy support…but if the trade off is a terrible performing PS2 game on a PS4, then what is the point?

I have yet to try Jak 3 and personally I don’t want to, but the original Jak and Daxter was no better, with some moments becoming brief slide shows and one boss fight running routinely below 30fps it felt like.

dafuqdafuq2

 

Now the coup de grace: Both the PS3 releases as part of the HD Trilogy, and these PS2 Classics for Jak, have separate trophy lists, however, I can easily check both from my PS4, mobile app, website…the list goes on. It’s evident the two sets of games, despite being the same games, have separate lists.

This is something I can easily check, yet for some reason, despite trophies being a part of my account and Sony being very capable of checking if I already own the games, you don’t get a discount on these facades of PS2 “Classics”. Full price, which is upwards of £30.

To compound this further, the PS3 re-releases I actually bought digitally, and thus is part of my account’s purchase history! Still no discount. Unlike Microsoft, who let you pop a disk in and download it onto Xbox One when available (Something the PS4 could do with your original PS1 and 2 disks!) to see if you bought physical copies, or simply checking your account and giving you the games if you already downloaded them….you need to pay again.

Hell, let’s get really archaic with the Wii. That didn’t even have an account system, your purchases for the Virtual Console were locked to your hardware, but via system transfer, your Wii U can see what games you already had on Wii Virtual Console, and gives you a very sizeable discount on the Wii U versions when available!

discoun

Yes. Even the damn Wii got this right. It was cumbersome, but they found a way to do it. But here, all the data is right there, multiple times over as it happens, in my account and…nothing. Full price please, have some butchered releases.

I don’t like that.

 

To end, I’ll quote my favourite man who should himself hire some PR guys: Jim Ryan! Remember what he said about backwards compatibility?

“That, and I was at a Gran Turismo event recently where they had PS1, PS2, PS3 and PS4 games, and the PS1 and the PS2 games, they looked ancient, like why would anybody play this?”

You know what Jim? I have to somewhat agree. Except instead of criticising the graphics, I’ll modify your statement a little.

The PS1 and PS2 games, they ran worse than they did initially, even though it’s far more capable hardware, like why would anybody play this?

That’s the question I find myself asking. Why? There is absolutely no reason for it to be this way. Everything about Sony’s approach to backwards compatibility is wrong, which is a shame as they spurred it into an industry standard.

Plus, Jim Ryan, at the rate you all churn out these maligned releases, for the sheer gaps between releases, for all the effort that clearly goes into these, if this is the resultant quality….keep them.

 

Thanks for reading! What do you think about PS4 BC in this day and age? Is it acceptable? Let me know in comments or on social media, and until next time, Happy Gaming!

 

A Degree In Game Design and a Lesson For Our Future…

Sean Alexander

You guys might want to sit down for this.

So you all know I have become disillusioned with my degree as a Game Designer, I mean I did fail after all. It’s become something I see, and many others see online, a reflection of the negatives of the industry. I always believe if you are creating a form of entertainment, you should make it your best efforts, otherwise a lack of enjoyment from users will mean it wasn’t entertaining. Catch my drift?

So, for simplicity sake, we are going to go through the classes and some anecdotes of my time studying Computer Games Design, explain why I am self-taught, what we were taught, what the marking states we are expected to do in the industry, and how we are expected to progress as individuals and businesses.
So, let’s start at the start.

They hate Nintendo: I’m just getting this done with now, because it’s the most bassackwards kind of thing you’ve ever heard. So when discussing what game systems sold the most, just as a bit of general knowledge, we had 5 options.

Game Boy
Wii
PlayStation
PlayStation 2
DS

So, we had a logical question: Obviously it is PS2 right? Well we asked, for obvious reasons, does that include hardware revisions like the DSi? They said yes, so stuff like the GBA counts towards Game Boy sales as it’s the same thing.

To these people, teaching the young folk of the industry, the GBA is just a Game Boy. Not new hardware, not new games, just a Game Boy. I did point out (After promptly bashing my head of a table like several others in the room did), that this would mean the Wii U did very well, and the PS4 is well over 400 million units by now, if we use that logic.

They stood by it, so whatever. They also said Wii U games can’t be near the size of Blu-Ray, and Nintendo doesn’t make big games anyway so why expect AAAs. (This was before Switch, I must stress). This was a collective head bash again, as the Wii U discs go to 25GB.

There was a blatant love of false information, it was disheartening to see, but as time went on it just becomes numbing as opposed to shocking. For people who worked in the industry one would expect them to be accurate with what they teach to the future.

Be at the forefront of new technology….that we want you to be at: Do you know how fast they were all over PS4 Pro? PSVR? Sony partnered uni for you. Interns there are making VR games, even. That’s cool. That was one of many blooming fields in gaming right now, and I fully support it.

So when I had the opportunity to demo Nintendo Switch, on my own time and money, and be given some of the opportunities I have now (Through my own actions and skill, not theirs, I have to add), they weren’t happy. Why? This is something I’ve never gotten a straight answer on. You tell us to be at the forefront for new and exciting stuff, but seemingly only if it suits them.

They think platformers are outdated. Cant have running and jumping no more. We were actively discouraged from making those for level design courses which didn’t make much sense, given that’s an excellent show of designing a level regarding flow, player abilities and more.
Now we move on to the content, I have more anecdotes about their very weird views on what we should be doing, because some of it is flat-out restrictive to making games and content, but those will pop up in the next section

Year 1

Production: Making 12 page Game Design Documentation, and small prototypes. This is all fine and good. There was an inordinate amount of time spent on writing stories (I have no idea why they spent that long on that, it was at least 5 weeks), but they did cover some handy things like progression through a game and mechanics. This was pretty good. Only downside was very little, maybe 1 week, of programming, which means making the actual game was….a challenge. Even then it was copy/pasted code.

Plus, and this is important to bring up, I have come to understand that I design games in the “Japanese” way as opposed to the “Western” way. It just suits my workflow better. Shorter documents, different primary focus, where western focus is on visuals, character and story, mine and seemingly eastern focus, is on gameplay. Those have priority in the official documentation.

I was marked down for that, with the specific words that…I was wrong. Doing something wrong, yet only doing the same thing differently because it suited me. University, and especially a creative field, was being judged on academic criteria, which is counter to the nature of the field.

Creative Design: This started strong. Making company logos, scene concept art, character concept art, promo materials, all good stuff. But that was just half of it. The 2nd half, bear in mind this was mandatory to pass, involved making an interactive magazine, with a video review of content, and amazingly enough, a prediction of the future of something we have interest in.

So I said, based on previous industries like phones and PCs, and them having peripherals to play handheld games on consoles, and console ports on handhelds, that Nintendo will create some kind of hybrid system.

They said we aren’t giving you the marks, as that’s not realistic, citing Nintendo wont be around and the technology isn’t there yet to make it compelling. You can imagine my feelings on this now.

I never did get awarded those marks.

3D Modelling: I have no issue with this. Despite not being very arty, its relevant and covered everything from individual models to whole scenes. This was good, very good in fact.

Web Development: Making websites. In a games design course. Yep. People had the option to do Flash animations as well, as an alternative, but neither are super relevant. You could say Flash based games are, but this was 2014, Flash was already outdated and soon after deprecated.
Year 2

3D Animations: No problem here. Make 3D animations. My only issue was, amazingly, being put in a group half the size needed for group work, one of whom didn’t work, and the other didn’t want me as part of the team. So I opted to redo it and still failed, as I was then stuck doing a 6-man job as an individual.

Level Design: Relevant. Don’t know why they pushed CryEngine so much, as I think everyone universally hated it, both years I did it. This was one I had to redo because despite having the right sized team, one guy actively faked doing work until he vanished 4 weeks prior, so all I had was code and no assets, and the other guy, bless him he is lovely, doesn’t do any good standard of work. The new team was far better, despite having to teach myself C++ for Unreal Engine 4, because the uni seems to have some weird aversion to teaching how to actually make the game part of a video game.

Mobile App Development: What has this to do with games? Nothing. It was mobile website development, by the way, just thinly veiled. Had to make apps to track people via Google Maps. Riveting.

Had the same lovely guy from Level Design working with me on this one, never did any work, had to teach myself PHP for server-side stuff, because they wouldn’t teach that for some reason (again) despite being half of the marks. Turns out he went and made SASS sheets that were just HTML formatted incorrectly, so we had to scramble! The teaching focused solely on front end: Visuals and appearance.

Games Programming: It was a train wreck. A good attempt but most didn’t get it (Heck I didn’t get it) as the information wasn’t being conveyed in a way that made it learnable, it was just pure here’s some code away you go slap it together. The attempt at teaching programming was a copy and paste effort. Not productive in the slightest, and in hindsight was vastly over-complicated for what needed to be done. You don’t start teaching programming to some students who have never touched an IDE by having them make AI.

User Interaction: Critiquing UI across devices and suitability for things like VR and such. I didn’t do this one, wouldn’t let me because I didn’t do Flash animation (Why?) but, at least it was relevant to the field.

Multimedia Web Development: This was an extension of making apps except it was making videos and images for web-based viewing. Game Design remember?

Audio: Smashing stuff. Didn’t do this, because I didn’t do Flash, but hey they you go. Another relevant one.

Professional Awareness: You know I have no idea what this is? Talking to people who did it, they didn’t either. It was something to do with team work. Can’t really fault that from the outside, but the confused responses I saw from people made me think it was one of those “token classes”.

Year 3 

Here we go. So a note, they wouldn’t let me do the group project or individual research project. I’m going to get to something else they didn’t let me do this year as well, at the end.

Advanced Concepts in Gaming: Debate issues around gaming such as women’s rights, sex, violence, anthropomorphism, realism, middleware and so on. We had to make either a realistic building render, a character creator (Which I did, guess what there was a complete lack of material on? Yes there really was NO teaching on what the hell they even expected!) or a transmedia narrative, spanning multiple devices.

Basically glorified marketing. I actually failed this one, because for whatever reason, my side of the debate, when it came to the debate, didn’t back me up in the slightest. Didn’t help every debate prior had been a one sentence thing, while this was a paragraph on why anthropomorphism is bad for games as it is dehumanizing. Overall, this wasn’t a bad idea, it just wasn’t…a good marking thing? It’s hard to explain. Like why the class existed was okay, but what you had to do to pass was all kinds of arbitrary.

Digital 3D Effects: Make a 90 second CGI movie. Take real footage and CG something in. And make a documentary about making it. Teams of 4, I got a team of 2, with the nice guy who does nothing from Level Design again.

Side note, the people in the class did say “Thanks for taking one for the team”. Cheeky sods.

But again, this is Game Design. Making CGI/Live Action movies? I….alright? I don’t see the relevance unless you wanted to do pre-rendered cutscenes.

But the good part: So being colour-blind I can’t composite shots very well. I can’t get the tones right, so I directed the location shoots, designed a monster for a monster movie trailer, animated it, gave it all to the lovely guy to do, while I worked on a documentary using shots of the cut up work with narration to explain what we did. It was easy marks for him, and he couldn’t possibly screw this one up.

Boy did he ever. For some reason he used barely any effects, had terrible audio balancing, used his own static image for a monster it was just….I had some alcohol that night. It totally invalidated the documentary as well, which didn’t help marks.

But to compound things, he did ask for feedback, and by the time I was done watching the…monstrosity…he had constructed, he messaged me to tell me it was submitted.

I became a very good friend of Mr. Jack Daniels that night.

Indie Game Development: Here we go. The things you need to know when making a small studio. Great right? It also went over ways to make money and such. Didn’t cover talking to other companies or acquiring anything for development but hey, priorities.

When writing out a business plan however, we were required to plan out DLC and micro-transactions (Not just for marking purposes), but it is a requirement they want us to do when we plan a game. They want us to put MTAs and DLC in from the start.
And I didn’t do that. I openly object to that.

Also, this required submission of .exe files and code via electronic submission. All handy right? Electronic submissions don’t allow zips, rar files, code files or exe files. Whoops. Another mismanagement. You can’t submit it electronically due to restrictions on what can be uploaded, but the only submission was electronic.

Advanced Concepts in Web Production: Judging by what Advanced Concepts in Gaming was about….probably the same but Web-based. Again though, it’s Game Design.

Creative Visualisation and Animation: Do you know those Casually Explained videos that have neat animations explaining things and how they work? It’s that. Make that. Pick something and explain how it works via animation. Game Design.

And that’s the course structure. As you can see, a lot of it is irrelevant to the actual subject, but it’s what you didn’t see that worries me more. While a fair chunk of it is relevant, even within those, there are alarming holes, not most beyond teaching some dodgy practices and business moves.

Firstly: Where the hell was optimisation? I cannot stress this enough. We weren’t taught how to optimise anything, even for PC. Looking back it was mentioned in passing, like what it is and why you do it, but nothing on it. When submitting something, hardware just has to brute force it.

Secondly: Programming! They tried, bless, but it was so poorly done, in addition to a lot of mismanagement, it’s worrying that they hand wave the key component of making a game interactive. The bit that makes the game a game.
There was a week where Intel were coming around and allegedly offering job opportunities (Now why Intel came to game designers to offer them jobs, some of whom wont pass for two years, is a mystery) but it happened. Interns ran interviews, and all was well. Got emails and checked the sites for the list of times and such, find my allotted time.

This was a mandatory thing that had to be done by all second and third year students.
Long list of names, covering all second and third year students, both in the e-mail and on the website.

Except me.

I had been withheld from an opportunity that was listed as mandatory I must stress, and they never once said why. They never once said “We don’t want you there”, they just never let me do it and never mentioned it to me. I asked my housemate, once they revealed they were one of the people doing the interviews. They said they didn’t know why either. The staff pretend it never happened.

Now, they had, since day one, said we should be striving on our own as well. Working on games in the background, and eventually, trying to get relations with developers and publishers who visit for talks, see the exhibitions at the end of every year, and so on.

So, being a guy who likes to make progress, I did the numbers, looked at what games I wanted to make, so on and so forth, and by the half way point of that first year of learning, I was already talking to the first company I even spoke to.

But here is my thing. They say go to the new tech. Make the games you think people will enjoy. Work with people, who get you where you want to be. But it has become increasingly apparent, that it doesn’t apply to certain companies. I don’t know the exact reason why, I don’t know for what purpose, but I have been locked out of opportunities on many occasions beyond the egregious one I listed, ever since I took their initiative, showed initiative, and made myself known.

They refused to let me go and demo the Nintendo Switch in London, on my own time and money. Obviously I went anyway!

At the end of the day I got ahead, did as they asked, and I was pushed away by it. And that’s on a personal level, the worst aspect, that doing what I want and what they said I should do, has led to being left on the side.

This led to a serious downward spiral for my health both mentally and physically. I hope it is the only time I need medication for depression and anxiety, because lord knows it was a rough time.

But here is my final thought on the matter.

In a lot of ways, I have enjoyed myself. I have learned things, that granted, I did pick up over time just by playing games and being analytical about them, but the doesn’t excuse the gaps in knowledge, some of which is crucial, and the blatant irrelevancy and mismanagement of the course in general. For £9000 tuition fee per year, and all the loans I’ll have to repay?

It needs to be better.

That is 100% the truth. This is the education an actual institution is giving students who, god forbid if this standard maintains, will be making games in the near future. Aggressive monetization, dodgy practices, lapses in knowledge. Yes they can’t reasonably teach everything, but they could at least teach well and relevant.

Universities are ultimately a business, and this was a course that I personally feel was misleading. It positioned itself as one thing, with freedom, and revealed itself to be a stifling, counter-intuitive, sometimes random mismatched bunch of classes marked academically to judge creativity: And the problem with that is, if you don’t fall in line with that is expected, creativity can be shunned.

Battlefront 2 Didn’t “Meet Expectations”, and Nintendo Made Bank!

Sean Alexander

I’m surprised about both of these stories for different reasons.

 

Update – 2/2/2018

So we all failed to note one thing about the entire lootbox backlash to Star Wars Battlefront 2: EA wins either way.

Here’s the thing: If gamers didn’t give backlash to EA in such force that sales were impacted, then the game would have sold as expected, and EA would be justified in continuing their current practices.

As a result of the backlash, EA has noted lower sales of Battlefront 2, and we figured it would send a message. It hasn’t. In fact it’s response to investors was that in-app purchases will return as previously noted, but now with the added note that those purchases can be used to make up for the lost sales, justifying their inclusion.

Personally I can’t fault that logic. That is actually sound business practices there, so well done to them on that. The downside is we end up in the potential situation we began fighting back against in the first place-

If EA knows micro-transactions will cut into sales, but make up the lost revenue, why wouldn’t they keep them in, when the alternative is losing that revenue AND sales?

In response their stock has hit all time highs.

As I said, sound business sense to cover for potential losses but…I guess we can hope the big stink that was raised about lootboxes leads to some legislation huh?

Original Story

Let’s start with Nintendo, namely 3DS. It’s sales are down year on year, yes, but it’s also nearly 7 years old. Pokemon Ultra Sun and Ultra Moon sold 7.17 million units. So good stuff for the budget entry into the ecosystem.

The real story is the premium system: Nintendo Switch. Within just shy of 10 months, as of December 31st 2017, Switch has outsold the first 12 months of the PS4, at 14.86 million units. That is firstly maddening to see, but also shows the 3 month holiday period accounted for half of the lifetime sales so far.

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So in doing so, it has also surpassed the Wii U, so comparisons can finally stop on that front. The system has shown itself to be a viable platform for many developers, and I can only hope this continues. Next stop is the 21 million of the Gamecube!

On to software however, we see a few interesting pick ups. Firstly that Xenoblade Chronicles 2 has sold 1.06 million in just a month, placing it firmly in the heights of its franchise, an excellent result for a release many people thought flopped due to low sales charts rankings.

Next is Mario Kart 8 Deluxe, a re-release of a Wii U game that many seemingly didn’t want, having already owned it, logically, but one I and many others assumed would do well due to now hitting a much larger market, many of whom simply won’t have played Wii U games. Evidently the latter is true as the release has hit 7.33 million units and is well on its way to surpassing the original Mario Kart 8. As an evergreen title, it will surpass that, and shows that yes, if a port goes to a new, bigger audience, it probably isn’t a bad idea, you know?

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Finally of note is Super Mario Odyssey, selling 9.07 million units in just two months, and becoming the top-selling software on the system, and the 2nd best-selling Mario title ever in the main series, only behind New Super Mario Bros. Wii. Could it beat out that game? Possibly, we need to see if it remains as evergreen, as 3D Mario typically falls below 2D Mario.

Full financials are available here: Source

But what really gets me is how Mario Odyssey performed compared to another game of note…

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It’s time to talk about everyone’s favourite game ever: Star Wars Battlefront 2. EA seems disappointed by its performance, namely how if we include digital sales to physical shipped copies to retailers…it’s around 7 million units. It’s going to fall well below what they told investors it would hit by March, as well as falling below the prior Star Wars title.

So for reference, Battlefront 2 fell below a game like Super Mario Odyssey, that was only released on a single platform. That’s insane.

But the proof is in the pudding. Legislation is being looked at for lootboxes, because of course they are, and EA is blaming consumer backlash. Not only that, Bioware developers are feeling stressed over the inevitable forced monetization EA will make them include in Anthem, a game that seemingly could spell the end for the studio, understandably given EA’s record.

Micro-transactions are to be reintroduced to the game in the coming months “When the time is right”, but EA is already feeling the burn. Gamers weren’t happy, investors won’t be happy.

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Sadly I do feel EA will learn nothing from this, but if nothing else it acts as a sign.

With the previous comments of people not wanting single player games, games costing too much to make thus mandating additional, aggressive monetization and the like, to see Super Mario Odyssey, on a system EA dismissed no less, outsell the game and probably due to less extravagant spending by Nintendo, make more money than Battlefront 2 has in all likelihood, is a huge slap in the face to EA.

Words cannot accurately describe how EA must be feeling right now, but it proves that gamers just want good games, especially from Star Wars, and even stuff like cosmetics can be done for free, and games don’t need to cost as much as EA pumps into them.

It’s  a sign that the AAA business model is inherently flawed and self-destructive. Where one company prospers by tightly controlling expenditure and not pursuing aggressive monetization in full price games, another gets knocked back for saying that model wont work, and then seeing the alternative is more damaging, at least in the short-term.

It’s that short-term that needs to be taken away from this, as that is the primary interest of a majority of investors: Short term profits. In the long-term EA is likely to be fine, but in the short term the fall of Battlefront 2 to something like Mario Odyssey, a business model EA has repeatedly dismissed, just shows what the market wants.

 

Make good games, and they shall come. Don’t be stupid with your games and licenses, and they shall come. Then everybody wins.

Xbox Game Pass is a solution to getting games for cheap in a buffet format

Behind The Game Podcast – Episode 1! 27/01/2018

Sean Alexander

Welcome to the first Behind The Game Podcast, discussing the last week in gaming.

Today we have the PSN outtages, death of Miitomo, Paragon and Twitch’s push to surpass YouTube, as well as GDC Surveys, Switch Sales, and more!

 

If you like what you see, give this a share on social media, feel free to suggest topics for next week, and we will see you then on Behind The Game! Happy Gaming!

Xbox Game Pass Has Been Upgraded…Substantially.

Sean Alexander

Xbox Game Pass, the $10 per month downloading of games service, in a Netflix style, just got an upgrade.

 

Update (25/01/18) – Turns out retailers aren’t happy.

As noted by WCCFTech, an Austrian retailer has delisted all Xbox One inventory, stating that if Microsoft wants to profit purely from software, they can do it alone.

So it seems a number of things are happening now.
Microsoft as we know traditionally launches and for a while sells consoles at a loss, making the difference in licensing and software. Lord knows Xbox One X breaks even at most. Naturally because of this, the margins for retailers selling consoles, especially new ones, cant be that high, and we already hear from most places that selling new sealed games isn’t very profitable, if at all, for retailers.
So with the Game Pass announcement that games from Microsoft will be there day and date for that same $10 fee, it seems like MS is moving to a model that allows them to keep making their limited library, and getting a constant stream of revenue from more users, rather than making a handful of games yearly and selling them to a smaller base for $60 a pop. Of course, that latter option will still exist.
Plus MS can easily eat up any potentially lost revenue from other areas of the business. Remember they have done that before.
But what’s apparently more shocking is that according to those who have worked in the retail scene, MS games are historically 30% better with margins than first party stuff from Nintendo and Sony. MS games, for retailers, are the best ones to sell new. They are now losing a potential source of revenue that will shift to MS directly and make MS more money than the $60 per sale.


Basically, $10 per month from 10 million people is better for investors than $60 per game every few months from 2 million people. But one retailer isn’t happy about this it seems. They’ve caught on that this does nothing for them and are dropping Xbox inventory.

 

Original Story

All future first party releases will not only be available via Xbox Live, and in stores, but Game Pass…on launch day.

So now not only do you get Xbox 360 and Xbox One games for $10, you now get included in that price, full price retail games on the day they launch.

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This is an incredible move from Microsoft that has some people scratching their heads. Why would Microsoft release their own games for $60, and give you what is undeniably a better deal for $10 monthly, alongside a host of other games ready to go when you want?

Simple. Retailers, manufacturing, all of that stuff is factored into a $60 price tag. Plus, say a game got 2 million sales for $60. Lot of money, probably recoup development costs at that point. Now imagine 10 million people paying $10 a month.

For a company that hasn’t got the largest portfolio of first party software, this is a great move. They will be making in-house software fairly infrequently, as we have seen in the past few years, so why not sweeten the deal for a constant flow of $10 subscriptions each month?

The pros outweigh the cons it seems for Microsoft. Further, the Xbox brand historically has been covered by huge profits from other hardware and even Windows alone. Microsoft is fine with Xbox being a loss leader and with a subscription service…the bills effectively pay themselves.

I do believe this a way to get more money while not having to buy into more studios and make more games in a shorter time.

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Of course there are cons to this however. If you stop paying your $10 a month, you can’t access the games, as is the case with PS Plus. You will be able to bulk buy 6 months at a time soon, so there is that for those who need it.

Secondly, the games are in rotation. They are only available for as long as they are up, just like shows on Netflix or BBC iPlayer. If it remains on the server, you can play it. For the new titles this is unlikely to be an issue, but older 360 titles may fall to this.

Finally, and this is the eventuality, what happens when the service ends? Would Microsoft let you play the games offline? Would you just get to keep them as you do with your physical Xbox 360 games?

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These are the important questions and sadly they can’t be answered because this day has yet to come. We don’t know and I’m not sure Microsoft does either.

When considering Game Pass at face value, it is an excellent deal, but if you don’t play games much, you’re likely better off paying the $60 for a game outright.

Yes the eventuality of that is even physical copies of games now are subject to patches and updates, so when the servers one day go own, some games will be “unfinished” as it were, or at least unrefined.  But at least you won’t lose access to the games entirely.

 

 

So this is the situation. Microsoft has made an aggressive move into a Netflix like format, and the payoffs are obvious: It’s more money, monthly, rather than per game.

But for us consumers, maybe it’s not so great in the very long-term, or even medium term depending on how the service is received or games are rotated.

 

Maybe we need to wait and see, but I didn’t think this day would come so soon.

 

 

Thanks for reading! I hope you enjoy this article, and I will be updating everyone on developments as they happen via social media. Until next time, Happy Gaming!

Impressions: PlayerUnknown’s BattleGrounds!

Sean Alexander

An exercise in frustration, or an amazing game with a great concept?

 

So PUBG is something I have been aware of for a few months but never got into for monetary and other reasons. I simply had too much to do. But yesterday, live on stream, I played my first few matches.

 

I had only seen sparse footage of the game, or real discussion about it beyond its influence on Twitch and gaming as a whole. I know the story behind its creation, but not much of the actual gameplay beyond what is, on paper at least, an amazing concept.

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Airdrop up to 100 players into a huge map. Have them scavenge for armour, weaponry, tools and upgrades to their equipment…and kill each other. As they do this, the play area shrinks. Fall outside of this, your health is drained. So you have 100 people being funnelled down into a smaller and smaller area, and the last man standing wins.

This is truly an excellent concept…on paper.

Personally the idea of only two maps is a bit disheartening, until you realise these maps are huge, and the high variance of the games means every play will be different. You’ll never have the same round twice. Almost.

 

The execution of this concept is what drives me to a mixed reaction to it.

There are primarily three scenarios for your time in PUBG:

You are not likely to have two matches play out the same, unless you are unfortunate enough to be airdropped in next to someone, or a few people, who quickly find weapons, and bang, you are out of there within two minutes.

That isn’t the most fun aspect of the game. If you get lucky and don’t die immediately (Great! You got lucky!) you now need to find weapons. You can spend a good while running through open spaces (And thus be an obvious target) between buildings that may or may not end up with you defending yourself. Or dying if someone is hiding in one. That can happen too.

Long and short, you can spend a long time not being able to actually partake in the core of the gameplay.

Finally, you can end up in the third scenario which plays one of two ways. You’ll either get extremely fortunate and end up in semi-frequent bouts of combat and win, or die, or end up not finding anyone until the map shrinks and there are about 20 players left, and then come out on top…or die.

As shown above I made it to 7th place in a match…where I got two kills and spent a good 20 minutes sat in a house waiting for stuff to happen as the play area shrank and shrank, until I got blasted from the side.

This is easily the most fun part of the game. It’s high adrenaline, and goodness knows a grenade or gunshot with headphones on makes you leap out of your skin in what is a quiet world otherwise. Plus the knowledge that combat is inevitable and closing in on you is an amazing feeling.

This is where PUBG works best. Occasional combat instances, good luck finding weapons, and being able to play smart, assuming people don’t snipe you. Of course, you’ve got a 1 in 3 chance of your game even getting that far. More often than not, it feels like it won’t.

 

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Of course that’s just the game design. Visually the game can range from alright to almost N64 style in visual quality, even at full resolution, as sometimes models and textures are incredibly poor. Other times not, which is a weird inconsistency. Maybe this a downside of playing on “Medium” settings, while streaming.

It should be noted I had very few network related issues, even when streaming the game and hosting a Skype call at the same time. That much is very functional at least, which is mandatory for a multiplayer game.

In terms of controls, I used both a Dualshock 4, and Keyboard/Mouse.

Keyboard worked fine for what it is, everything is mercifully within reach, just as I have explained before however, it’s not the most comfortable solution for me as a player. The downside of using a controller means some features like underhanded throws and quick switching through weapons, aren’t available without sacrificing other things. It’s a prioritize what you need kind of situation.

Finally, aiming seems a little…weird. Guns have the appropriate kind of blowback, which means you won’t just fire in a straight line. But reviewing some “Death Cam” footage (It happened a lot), I can see players do have a hard time lining up shots or even getting them to connect. I don’t know if that’s a network thing of if the aiming is just slightly off, but it’s a strange oddity.

 

Overall I can say PUBG on PC is something to at least try out. On Xbox One, I don’t know as I can’t test that version, but from what I have seen it’s not as smooth an experience at the moment, compared to the now out of “Early Access” PC version.

But therein lies the problem: The idea of the game is amazing. It’s just luck as to whether it plays out in a way that you enjoy, or if it effectively ends with you in a boring scenario where nothing happens for a good while, or die immediately upon starting.

 

Thanks for reading this Impressions piece on PUBG! It was an interesting experience and you can bet I will be doing more like this in future! If you enjoyed this article or have your own thoughts on PUBG, let me know on social media or in the comments, and I will see you next time: Happy Gaming!